Turn what you already know into a profitable and sustainable online business
Hi I’m Heloise Laight, a course creation expert and I help ordinary women create extraordinary courses and build their own evergreen online profit stream
Plan It
I’ll help you grow your idea and plan a course outline in simple logical steps
Create It
We then use simple tools to turn it into real, LIVE course that’s delivered online
Sell It!
Finally we unleash your course into the world and bring you happy, paying members
I’d love for you to be my next success story
We’ll Craft a Course that Sells
I’ve helped women (and men) from all walks of life create best-selling online courses. You just need knowledge, a healthy dose of passion and I can walk you through the rest (it’s MUCH easier than you think)
Without the Tech Hassles
When I first started out you needed merchant accounts, complicated software systems and expensive developers. I’ll show you how to do EVERYTHING yourself using a handful of easy to use tools anyone can master
You’ll Have a Business that Works for You
The beauty of this is that once you’re setup this business works for you, not the other way around. Because your course will be online, sales can come in at any time day or night and from anywhere in the world.
Turn your passion and know how into a fun, sustainable business
Take a look at some of my success stories
Amanda, the Cotswolds-based Mum who netted £680,115 through her eBay training courses.
Terry, a retired lecturer, whose financial trading courses generated (in his own words) “a mind-boggling £1,054,732!”
Sharon, a housewife from Caerphilly, whose course banked £304,258 by sharing her love of buying and selling second hand books.
I helped Ben create a course based on his successful Amazon selling business. Within a few months of following my online course creation formula, he’d pulled in £749,000!
Louise, the equestrian stable owner from Devon who banked more than £300,000 net profit in less than 12 months from her online course.
Here’s what some of my students have to say
The latest from my blog
I thought this business would work but I was wrong.
Last week, I found out something that made me sad. The AllBright - the UK’s first private members’ club for women - is going into administration. What a shock - particularly because I was one of the founding members of this organisation! When it launched back in 2017,...
Does It Feel like You’re Always Rushing But Never Achieving Your Most Important Goals?
Have you ever read Lewis Carroll’s Alice's Adventures in Wonderland? If not, I’m sure you’ve seen one of the many adaptations! The story goes like this… A young girl named Alice drinks a liquid, shrinks in size, and falls through a rabbit hole into a dreamlike world...
Why Customers Tell WHITE LIES (to You AND Themselves!)
They say that “the customer is always right.” It’s sort-of true… But not always. Because sometimes a customer might lie to you (and themselves) about the REAL reason they want to buy something from you. It’s not a mean-spirited lie that’s designed to deceive anyone....
📚 This changed everything for me (and it’s yours, free)
"Think and Grow Rich" might sound like one of those cheesy get-rich-quick books that floods your social media feed… and it might even make you cringe… I felt exactly the same way when I first came across it. But this book, written by Napoleon Hill in 1937, has...
Your Essential Course Recording Checklist (Plus My Favorite Teleprompter Trick)
Last week, I had to record an introduction video for my new AI course. Even after years of doing this, I still get that flutter of anxiety when I see that red recording light! I'll admit - I've definitely improved since my early days. Back then, I'd rather have...
What Nelson Mandela Taught Me About Making Mistakes in My Business
I'm nearing the finish line on a significant project. It’s not a digital course… It’s a big multi-faceted event project for another part of my business. So many moving parts! So many things to schedule and keep on top of! I did a similar project last year and, while...
The Insomniac Stranger Who Bought My Course Destroyed Everything I Thought About Success (Thank Goodness)
Success is a funny old thing. Because it’s so hard to measure! In fact, it’s a totally subjective idea that means completely different things to different people. Let’s imagine you’re a wannabe author… You dream of being on the bestseller list… getting invited to big...
When Mistakes Happen, Don’t Be Like Me and Turn into a Dame Doom!
Like many of us, I can be quite intuitive. I can read people quickly… and I can tune into their emotions, knowing instinctively if they’re bored, anxious, upset or hiding something. Often a thought will pop into my head about someone and when I call them on the phone...
The Secret of TIME PRINTING
There’s a series on Apple TV called Slow Horses. It stars Gary Oldman and it’s about a team of burnt-out rejects from MI5 who keep getting caught up in violent escapades. Although the word ‘slow’ is in the title, these guys are constantly racing against time. Running...
The Secret of Why a Good Online Course is Better than Google and AI
One of my lovely Course Creation Academy students emailed me the other day. And what she said in that email really struck home: “I feel supported at every step as each module really covers everything (I have done a lot of this research before but your course is great...
The surprising secret of success
A little while ago I attended a fantastic networking lunch at the AllBright, the women’s club I belong to. I was seated next to a young woman who had just launched her own digital marketing company. Naturally, I was intrigued—I'm always on the lookout for great...
How to Give Yourself a Break! Try this simple strategy to deal with customer & client queries
It was a Friday evening…time to relax. The sun was still out, shining onto the back garden, filling it with a blaze of hazy colour. I’d just opened a bottle of white wine and put some music on in the kitchen while I prepared some food. As the pot on the stove bubbled...