I’m a child of the 1970s.
So I remember the days when people didn’t think about how the sun damages your skin.
We used to tan ourselves without a care in the world…
Sometimes, as a young teenager, I’d even rub myself in baby oil to get more of a tan, more quickly.
Crazy.
I had no idea that the baby oil tanning system was dangerous.
Few people did – I remember the whole family lying in the sun in the hot UK seventies summers, sizzling like a row of sausages in a frying pan.
Of course, now that I’m a sensible(ish) grown-up, I wear sun protection throughout the year.
But the damage was done, and those years have started catching up with me.
In fact, my teenage daughter was intently studying my face the other day (always disconcerting once you’re over a certain age).
After a while, she said, “Mum you have such cute freckles – I’ve never noticed them before”.
I quickly corrected her…
“No, darling… they are pigmentation caused by sun damage”.
But she persisted…
“No, they aren’t; they look like lovely freckles.”
At that point, a thought struck me.
For me, my facial blemishes were signs that I made a reckless mistake when I was young – too much sun and not enough protection.
But my daughter sees it totally differently.
She sees these blemishes as pretty.
So I think there’s a really good lesson here.
What you might hate about yourself… or feel ashamed of… might be something that other people don’t actually notice.
And it might even be what they LOVE about you.
This is important to think about when you’re trying to get your first course off the ground.
Why Your Imperfections Don’t Hold You Back
Most people I know have things they don’t like about themselves, which make them reticent to create a course and put it out there into the world.
Perhaps you too, feel that you have flaws that hold you back.
It might be your accent, your appearance, or your poor grammar skills.
Perhaps it’s your age, or lack of formal education, or your shyness.
But these things that you see as imperfections may not be obvious to others and might not be holding you back at all.
They might even be advantageous because they give you a certain appeal to others.
Let me give you another example…
I am not a natural public speaker. It’s taken me a long time just to get to the stage where I can record face-to-camera videos for you.
You’ll have seen the evidence for yourself!
I often stumble and mix up my words.
And my presentations are far from perfect.
But the thing is, many of my subscribers and customers like my imperfect style.
It shows I am just a regular person and perhaps (let’s be honest here) they think: “Well, if she can do it imperfectly and have a 7-figure income, then I can too!”
Yes, of course, others don’t like it so much – they want super-slick presentations from people without sun blemishes on their faces. 😕
And that’s fine too.
They can always go off and find the kind of course creator that’s right for them.
Meanwhile, I get to build a relationship with the kind of people who like me for who I am, which is much better for both sides.
So look – it’s okay to be you, and to have some flaws, quirks and imperfections.
If anything, allow them to be seen so that you stand out as a unique individual with your own style.
In the end, your imperfections might be your USP (aka Unique Selling Point)!
They’ll be what attracts a smaller, more devoted audience to your course.
Anyway, I hope that gives you some encouragement to go for it, no matter what nagging self-doubts you have at the moment.
If you join my Course Creation Academy, I can show you how to get your personality across in your course materials, and how to hide the things you really don’t want to share.
As you’ll discover, you can carefully control your persona – that version of you that people see.
But it’s always better to have a few quirks than to be Ms Perfect!
For more information just email me at [email protected]
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